VerifyPR
Clients Blog Contact Us Member Login Get Featured

Privacy Policy

Last updated: October 18, 2025

This Privacy Policy describes how VerifyPR ("we", "us", "our", or "Company") collects, uses, shares, and protects your personal information when you visit or interact with verifypr.com (the "Site" or "Service").

By accessing or using our Site, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy. If you do not agree with our policies and practices, you should not use the Site.

This Privacy Policy is incorporated into and is subject to our Terms of Service.


Table of Contents

  1. Information We Collect
  2. How We Collect Information
  3. Cookies and Tracking Technologies
  4. How We Use Your Information
  5. Legal Basis for Processing
  6. How We Share Your Information
  7. Third-Party Services
  8. Data Retention
  9. Data Security
  10. Your Privacy Rights
  11. California Privacy Rights
  12. Other U.S. State Privacy Rights
  13. European Union Users (GDPR)
  14. International Data Transfers
  15. Children's Privacy
  16. Do Not Track Signals
  17. Marketing and Communications
  18. Social Media Features
  19. Business Transfers
  20. Automated Decision Making
  21. Data Breach Notification
  22. Changes to This Policy
  23. Contact Us

1. Information We Collect

a. Personal Information You Provide Directly

We collect information that you voluntarily provide to us, including:

  • Contact Information: Name, email address, phone number, mailing address
  • Account Information: Username, password, profile information (if you create an account)
  • Communication Data: Information you provide when contacting us via email, contact forms, or customer support
  • Transaction Information: Billing details, payment information, purchase history (if you make purchases)
  • Newsletter and Marketing: Email address and preferences when you subscribe to our communications
  • User Content: Comments, reviews, feedback, or other content you submit
  • Survey Data: Responses to surveys or questionnaires we may conduct

b. Information Collected Automatically

When you visit our Site, we automatically collect certain information about your device and browsing activity:

  • Device Information: IP address, device type, unique device identifiers, operating system, browser type and version
  • Usage Data: Pages viewed, time spent on pages, links clicked, referring/exit pages, date and time stamps
  • Location Information: General geographic location derived from your IP address
  • Cookies and Similar Technologies: Data collected through cookies, web beacons, pixels, and similar tracking technologies (see Section 3)
  • Log Information: Server logs, error reports, and other diagnostic data

c. Information from Third-Party Sources

We may receive information about you from third parties, including:

  • Social media platforms (if you connect your account or interact with us on social media)
  • Advertising and analytics partners
  • Payment processors and financial institutions
  • Data brokers or aggregators
  • Publicly available sources

d. Inferred Information

We may derive or infer information about you based on your interactions with the Site, such as:

  • Preferences and interests
  • Browsing patterns and behavior
  • Potential purchase intent

2. How We Collect Information

We collect information through various methods:

  • Direct Interactions: When you fill out forms, create an account, make purchases, or contact us
  • Automated Technologies: Through cookies, pixels, and similar tracking technologies as you navigate the Site
  • Third-Party Sources: From advertising networks, analytics providers, social media platforms, and other partners
  • Public Sources: From publicly accessible databases and websites

3. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to collect information about your browsing activities and to enhance your experience on our Site.

What Are Cookies?

Cookies are small text files stored on your device that help us recognize you and remember your preferences. We use both session cookies (which expire when you close your browser) and persistent cookies (which remain until deleted or expire).

Types of Cookies We Use:

Essential Cookies

These cookies are necessary for the Site to function properly. They enable core functionality such as security, network management, and accessibility.

Analytics Cookies

We use analytics cookies to understand how visitors interact with our Site. This helps us improve our content and user experience.

Functionality Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences and choices.

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

  • View and delete cookies
  • Block third-party cookies
  • Block cookies from specific sites
  • Block all cookies
  • Delete all cookies when you close your browser

Note that disabling cookies may affect your ability to use certain features of the Site.


4. How We Use Your Information

We use the information we collect for the following purposes:

To Provide and Maintain Our Service

  • Operate and maintain the Site
  • Process transactions and fulfill orders
  • Create and manage your account
  • Provide customer support and respond to inquiries

To Improve Our Service

  • Analyze usage patterns and trends
  • Conduct research and development
  • Test new features and functionality
  • Monitor and improve Site performance and security

To Communicate With You

  • Send transactional emails (order confirmations, account notifications)
  • Respond to your comments, questions, and requests
  • Send newsletters and marketing communications (with your consent)
  • Provide updates about our products, services, and promotions

For Marketing and Advertising

  • Display targeted advertisements
  • Measure advertising effectiveness
  • Create custom audiences for remarketing campaigns
  • Conduct marketing research and analysis

For Legal and Security Purposes

  • Comply with legal obligations and respond to legal requests
  • Enforce our Terms of Service and other agreements
  • Protect against fraud, abuse, and security threats
  • Defend our legal rights and interests

For Business Operations

  • Manage our business relationships
  • Conduct audits and financial reporting
  • Facilitate business transfers or reorganizations

For PR and Media Placement Services

  • Submit your information to third-party publications for article placement and publication
  • Create branded content and advertorial articles about you or your brand
  • Coordinate with publications to ensure proper FTC-compliant disclosure labeling
  • Manage editorial timelines and publication schedules

FTC Disclosure Notice: All PR and media placement services involve paid placements that will be properly disclosed as branded content in accordance with Federal Trade Commission (FTC) guidelines. Your information will be used to create advertorial content that includes appropriate disclosure language as required by law.


5. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), UK, or Switzerland, we process your personal data based on the following legal grounds:

  • Consent: You have given explicit consent for processing (e.g., marketing communications)
  • Contract Performance: Processing is necessary to fulfill our contractual obligations to you
  • Legitimate Interests: Processing is necessary for our legitimate business interests (e.g., improving our services, fraud prevention) that do not override your rights
  • Legal Obligation: Processing is required to comply with applicable laws and regulations
  • Vital Interests: Processing is necessary to protect your vital interests or those of another person

6. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

Service Providers and Business Partners

We share information with third-party vendors who perform services on our behalf, including:

  • Payment processors and financial institutions
  • Email service providers and marketing platforms
  • Web hosting and infrastructure providers
  • Analytics and data analysis services
  • Customer support and communication tools
  • Advertising networks and platforms

These service providers are contractually obligated to use your information only as necessary to provide services to us and to protect your information.

Legal Requirements and Protection

We may disclose your information if required to do so by law or in response to:

  • Legal processes (subpoenas, court orders, legal proceedings)
  • Requests from government authorities
  • Protection of our rights, property, or safety
  • Protection of others' rights, property, or safety
  • Investigation of fraud or security issues

Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

With Your Consent

We may share your information for any other purpose with your explicit consent.

Aggregated or De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you.


7. Third-Party Services

Our Site may integrate with or link to third-party websites, applications, or services that we do not control. This Privacy Policy applies only to our Site.

We encourage you to review the privacy policies of any third-party services you access through our Site.


8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention Periods:

  • Account Information: Retained for the duration of your account and for a reasonable period afterward to comply with legal obligations
  • Transaction Data: Retained for at least 7 years for tax and accounting purposes
  • Marketing Communications: Retained until you unsubscribe or we determine the information is no longer needed
  • Cookies and Tracking Data: Typically retained for 13-26 months, depending on the specific cookie
  • Customer Support Records: Retained for up to 3 years

When we no longer need your information, we will securely delete or anonymize it in accordance with applicable laws.


9. Data Security

We implement reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction.

Security Measures Include:

  • Encryption of data in transit using SSL/TLS protocols
  • Secure server infrastructure with access controls
  • Regular security assessments and updates
  • Employee training on data protection
  • Restricted access to personal information on a need-to-know basis

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security. You acknowledge and accept that you provide information at your own risk.

Account Security: If you have an account, you are responsible for maintaining the confidentiality of your password and account credentials. Notify us immediately if you suspect any unauthorized access to your account.


10. Your Privacy Rights

Depending on your location and subject to applicable law, you may have certain rights regarding your personal information:

Access and Portability

You have the right to request access to the personal information we hold about you and, in some cases, to receive that information in a portable format.

Correction

You have the right to request that we correct inaccurate or incomplete personal information.

Deletion

You have the right to request deletion of your personal information, subject to certain exceptions (e.g., legal obligations, legitimate business purposes).

Objection and Restriction

You have the right to object to or request restriction of certain processing activities, including direct marketing.

Withdraw Consent

If we process your information based on consent, you have the right to withdraw that consent at any time.

Lodge a Complaint

You have the right to lodge a complaint with a supervisory authority in your jurisdiction if you believe we have violated your privacy rights.

Exercising Your Rights

To exercise any of these rights, please contact us at email. We will respond to your request within the timeframe required by applicable law (typically 30 days).

We may need to verify your identity before processing your request. We will not discriminate against you for exercising your privacy rights.


11. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).

Categories of Personal Information We Collect

In the past 12 months, we have collected the following categories of personal information:

  • Identifiers (name, email, IP address, device identifiers)
  • Commercial information (purchase history, transaction details)
  • Internet or network activity (browsing history, interactions with our Site)
  • Geolocation data (derived from IP address)
  • Inferences (preferences, characteristics, behavior)

Your California Rights

Right to Know

You have the right to request that we disclose:

  • The categories of personal information we collected about you
  • The categories of sources from which we collected your information
  • Our business or commercial purpose for collecting or selling your information
  • The categories of third parties with whom we share your information
  • The specific pieces of personal information we collected about you

Right to Delete

You have the right to request deletion of personal information we collected from you, subject to certain exceptions.

Right to Correct

You have the right to request correction of inaccurate personal information.

Right to Opt-Out of Sale or Sharing

We do not "sell" personal information as traditionally understood. However, sharing data with advertising partners for targeted advertising may be considered a "sale" or "sharing" under California law. You have the right to opt out of such activities.

Right to Limit Use of Sensitive Personal Information

If we collect sensitive personal information (as defined by CPRA), you have the right to limit its use to what is necessary to provide our services.

Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA/CPRA rights.

How to Exercise Your Rights

To submit a request, email us at email with "California Privacy Rights" in the subject line.


12. Other U.S. State Privacy Rights

Virginia (VCDPA)

Virginia residents have rights similar to California residents, including rights to access, correct, delete, and opt out of targeted advertising and the sale of personal information.

Colorado (CPA)

Colorado residents have the right to access, correct, delete personal information, and opt out of targeted advertising and the sale of personal information.

Connecticut (CTDPA)

Connecticut residents have similar rights to access, correct, delete, and opt out of targeted advertising and sales.

Utah (UCPA)

Utah residents have the right to access, delete, and opt out of the sale of personal information and targeted advertising.

To exercise any of these rights, please contact us at email.


13. European Union Users (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, the General Data Protection Regulation (GDPR) and equivalent laws provide you with specific rights.

Your GDPR Rights

  • Right of Access: Obtain confirmation of whether we process your data and receive a copy
  • Right to Rectification: Correct inaccurate or incomplete data
  • Right to Erasure ("Right to be Forgotten"): Request deletion of your data under certain circumstances
  • Right to Restriction: Limit how we process your data
  • Right to Data Portability: Receive your data in a structured, commonly used format
  • Right to Object: Object to processing based on legitimate interests or for direct marketing
  • Right to Withdraw Consent: Withdraw consent for consent-based processing
  • Right to Lodge a Complaint: File a complaint with your local data protection authority

Data Protection Officer

For GDPR-related inquiries, you may contact us at email.


14. International Data Transfers

Your information may be transferred to, stored, and processed in the United States and other countries where our servers and service providers are located. These countries may have data protection laws that differ from those in your country of residence.

Safeguards for International Transfers

When transferring data internationally, we implement appropriate safeguards, including:

  • Standard Contractual Clauses approved by the European Commission
  • Adequacy decisions recognized by relevant authorities
  • Other legally approved transfer mechanisms

By using our Site, you acknowledge and consent to the transfer of your information to the United States and other jurisdictions as described in this Privacy Policy.


15. Children's Privacy

Our Site is not directed to children under the age of 18, and we do not knowingly collect personal information from children under 18. In compliance with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect information from children under 13.

If we learn that we have collected personal information from a child under 18 without parental consent, we will delete that information as quickly as possible. If you believe we have collected information from a child, please contact us immediately at email.

Parents or guardians who believe their child has provided us with personal information may contact us to request deletion.


16. Do Not Track Signals

Some web browsers include a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want your online activity tracked. Currently, there is no industry standard for how to respond to DNT signals.

At this time, our Site does not respond to DNT signals. However, you can manage cookies and tracking through your browser settings.


17. Marketing and Communications

Email Marketing

With your consent (where required by law), we may send you promotional emails about our products, services, and special offers. You can opt out of marketing emails at any time by:

  • Clicking the "unsubscribe" link in any marketing email
  • Contacting us at email
  • Adjusting your account preferences (if applicable)

Note that even if you opt out of marketing communications, we will still send you transactional emails related to your account or purchases.


18. Social Media Features

Our Site may include social media features (e.g., Facebook Like button, Twitter share button). These features may collect information about your IP address and the page you're visiting, and may set cookies to enable proper functionality.

Social media features are hosted by third parties or directly on our Site. Your interactions with these features are governed by the privacy policies of the companies providing them.

If you connect your social media account to our Site, we may access certain information from your profile as permitted by the social media platform and your privacy settings.


19. Business Transfers

In the event of a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction or proceeding involving our business, your personal information may be transferred, sold, or otherwise disclosed as part of that transaction.

If such a transfer occurs, we will make reasonable efforts to notify you (e.g., via email or notice on our Site) before your information becomes subject to a different privacy policy.


20. Automated Decision Making

We may use automated decision-making processes, including profiling, to analyze your behavior and preferences for purposes such as:

  • Personalizing content and recommendations
  • Serving targeted advertisements
  • Fraud detection and prevention

If you are subject to the GDPR and automated decisions significantly affect you, you have the right to:

  • Obtain human intervention
  • Express your point of view
  • Contest the decision

Contact us at email to exercise these rights.


21. Data Breach Notification

In the event of a data breach that affects your personal information, we will notify you and any applicable regulatory authorities as required by law. Notifications will be made without undue delay and, where feasible, within 72 hours of becoming aware of the breach.

Our notification will include:

  • The nature of the breach
  • The categories and approximate number of individuals affected
  • The likely consequences of the breach
  • Measures we have taken or propose to take to address the breach
  • Contact information for further inquiries

22. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by:

  • Posting the updated policy on this page with a new "Last updated" date
  • Sending an email notification (if we have your email address)
  • Displaying a prominent notice on our Site

For material changes, we will provide notice at least 30 days before the changes take effect. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Your continued use of the Site after the effective date of the updated Privacy Policy constitutes your acceptance of the changes.


23. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

VerifyPR
Email: contact us
Location: Michigan, United States

We will respond to your inquiry as soon as reasonably possible, typically within 30 days.

For California Residents: You may also contact us by email at email.

For EU/UK Residents: If you have concerns about our data practices, you may also contact your local data protection authority.

Privacy Terms & Conditions